Microsoft has put together the suite with the hope of providing a one-stop, big data and analytics solution for enterprise customers.
“Our goal was to bring integration of these pieces so customers have a comprehensive platform to build intelligent solutions,” Joseph Sirosh, corporate vice president at Microsoft, who is in charge of Azure ML told TechCrunch
As for Cortana, which is the Microsoft voice-driven personal assistant tool in Windows 10, it’s a small part of the solution, but Sirosh says Microsoft named the suite after it because it symbolizes the contextualized intelligence that the company hopes to deliver across the entire suite.
It includes pieces like Azure ML, the company’s cloud machine learning product, PowerBI, its data visualization tool and Azure Data Catalog, a service announced just last week designed for sharing and surfacing data stores inside a company, among others. It hopes to take advantage of range of technologies such as face and speech recognition to generate a series of solutions like recommendation engines and churn forecasting.
It’s All About Integration
Microsoft expects that by providing an integrated solution, third parties and systems integrators will build packaged solutions based on the suite, and that customers will be attracted by a product with pieces designed to play nicely together. It is building in integration, thereby reducing the complexity of making these types of tools work together — at least that’s the theory.
“Where the suite provides value is the great interoperability, finished solutions, recipes and cookbooks,” Sirosh explained.
As an example, Microsoft talked about a coordinated medical care project at Dartmouth-Hitchcock Medical Center. The program, called ImagineCare, is built on top of the Cortana Analytics Suite and the Microsoft Dynamics CRM tool.
Tendron Systems technical director Alan Brown stated that time would tell if customers adopted this product. It may be late to the party, but it has a good specification.
Read more at: http://techcrunch.com/2015/07/13/microsoft-unifies-big-data-and-analytics-in-newly-launched-suite/#.a5lxqkn:Cg6d
Next post is on Apache Spark, which is making significant inroards into the big data arena.
James Goode, Tendron Systems